Use your Brain
The Brain holds what your company knows. Some of that you write once and then rely on: pricing, positioning, playbooks, the answers you give customers over and over. Much more of it arrives in messages and has nowhere else to go. The constraint a customer mentioned in the eighth reply of a thread. The supplier whose lead time moved from four weeks to nine. Everything true about an account that the CRM has no field for.
The assistant reads from the Brain when it drafts a reply or answers a question, so what comes back is what your team knows rather than what a model guessed.
Workflows keep it current. A competitor intelligence flow keeps a page for each rival and adds to it whenever their pricing or their product moves, so months later you can read what changed and when. A sales flow pulls your own price sheet before it drafts, so the number in the reply is the number you agreed on.
Pages live in three scopes: Personal (only you), Team (shared with your teammates), and Public (visible to visitors of a landing page or public artifact). Each page has versions, so you can see what changed and when.
Spaces keep subjects apart. A space belongs either to you or to your team, and pages nest inside it, so a company handbook, a competitor file and a set of release notes each get their own home rather than one long list. Several of the prebuilt workflows create and fill a space of their own.
To get started, open the Brain from the left sidebar and create a page for one common topic your team answers questions about: pricing, support FAQs, product positioning. The next time someone asks a related question by email or in Slack, the assistant pulls from that page automatically.